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Archive for "Blogging"

Jun 14

5 Tricks for Writing Enchanting Short Copy on Social Media

Remember the college days when you use to groan at the task of writing a 3,000-word paper? Marketing can really make you miss those days sometimes and Mark Twain’s words explain it best. “I didn’t have time to write a short letter, so I wrote a long one instead,” said the famous writer. Marketing requires […]

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May 24

Why a Social Media Obsessed Teenager Can’t Run Your Business’ Social Media

Would you allow your 17-year-old to take charge of your business’ finances? “Absolutely not!” “Are you insane!” “Not in a million years!” We’re sure you’re internally shouting one of these G-rated responses while reading this. But believe it or not, handing over your business’ social media accounts to your teenager is just as bizarre. Social […]

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May 10

It Takes a Village: Grow Your Social Media Presence Using Other Businesses

Last week we proclaimed Facebook Inc. the reigning champion of leveraging the power of competition. Then we got to thinking—we all could learn a thing or three from Facebook for our marketing strategies. While it helps to keep tabs on your competition to keep your brand on top, don’t count out non-competing business for help […]

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Apr 19

Top 3 Email Subject Line Pet Peeves That Needs to Stop

Have you ever gotten a text in all caps and wondered, “Why on earth is this person shouting at me?” That’s exactly how your subscribers feel when they see an all caps subject line in their inbox. Last week we uncovered the secrets to crafting a compelling subject line, but now it’s time for a […]

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Apr 9

4 Ways a Polished Social Media Presence Can Land You a Job

Searching for your dream career can become a full-time job. Fortunately, social media and blogging provide job candidates with a unique way to showcase their fit for a position even before the interview. In fact, many recruiters and hiring managers are checking out your digital footprint before they decide to extend an interview to you. […]

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