Why Your Digital Marketing Strategy Needs a Blog
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  We live in a society that is highly saturated with products and services. Consumers take their time when buying, and they don’t buy the way they used to. Think about it, where do you go when you want that … Read More

Crafting a Social Media Policy that Protects – and Promotes – Your Company
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In today’s digital age, companies are faced with a dilemma. You want to use social media to promote your business, but you’re wary of letting employees post on the channels. Indeed, social media can be a double-edged sword. Business owners … Read More

Learning How To Test Your Audience Is A Necessary Social Media Skill
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If you’re investing money, and you find an investment that is low-risk, high-reward, you’d take an interest. If $5 can get you $50, chances are you take that chance. Social media is exactly that low-risk, high-reward investment that you would … Read More

How to Get Last Minute eCommerce Sales this Holiday Season
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  The holiday season is a crunch, and while you likely got your eCommerce business positioned early, do you have the stamina to entice the procrastinators? It’s no surprise that many people still have a few items left unticked on … Read More

The Social Media Trends To Prepare For In 2018
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  It’s December, and that means it’s time to start thinking about how you’re going to handle 2018. It might seem daunting, but having an idea of the trends rolling into 2018 will make you far more effective than trying … Read More

Staying Organized in the Social Media World
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Managing your company’s social media accounts isn’t always a walk in the park (there’s a reason companies pay us to do it for them!). Between staying up-to-date on current trends, posting engaging content on a regular basis, and networking with … Read More

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