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Archive for "Social Media for Business"

May 28

3 Strategies to Structure Your Company’s Summer Vacation Social Media Coverage

Who doesn’t love summertime? You get to enjoy the beautiful weather, spend time with your kids while they are out of school, and most importantly, you’re looking forward to taking some well-deserved time away from the office to relax at your favorite vacation spot. Preparing to be away from the office can have its own […]

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May 25

How to Make the Most Out of Instagram’s Algorithm

We know how you feel; Instagram’s new algorithm has changed the game when it comes to growing your audience, and the mysterious feed pattern can feel like a daunting challenge to overcome. This past March, Instagram announced that posts in the feed will no longer be shown chronologically, but instead will reflect the user’s specific […]

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May 24

Why a Social Media Obsessed Teenager Can’t Run Your Business’ Social Media

Would you allow your 17-year-old to take charge of your business’ finances? “Absolutely not!” “Are you insane!” “Not in a million years!” We’re sure you’re internally shouting one of these G-rated responses while reading this. But believe it or not, handing over your business’ social media accounts to your teenager is just as bizarre. Social […]

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May 21

Why You Should Outsource Your Social Media Management

Many in-house employees running social media channels face the challenge of not having enough time to craft authentic content to fill their business’ needs. Juggling other job duties and day-to-day responsibilities make it difficult to consistently develop fresh, engaging posts to fill a content calendar. Even for those whose sole purpose is social media management, […]

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May 17

How Not To Do Social Media Like Kim Kardashian and Bow Wow

You may remember him as Lil Bow Wow, the famous 90’s child rapper, but last week he was known as the guy who was caught lying about his lavish lifestyle on Instagram. And today we know him as a prime example of what businesses should NOT do on social media. Let’s take it back to […]

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