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Archive for "Social Media Strategy"

Jun 25

How Your Business Can Manage a Crisis on Social Media

When a crisis strikes your company, you have to act fast! The days of preparing a press release, gauging the community’s temperature, and waiting a day or two to respond are over. A strong social media presence plays a critical role in the success of your business. But, is your social media manager really equipped […]

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Jun 20

How Brands Are Capitalizing on Instagram to Promote Their Business

It’s inevitable. While watching that television show you need to catch up on, a commercial pops up of a celebrity promoting a product that is geared towards you.   Celebrity endorsements are nothing new to viewers at home. From watching Selena Gomez promote Pantene with her beautiful long locks to hearing Peyton Manning sing the […]

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Jun 18

4 Ways to Change Your Social Media Content With the Seasons

With summer, we celebrate warmer weather and longer days. Like the changes in weather, social media content can also affect our mood and the way customers consume content. From beach photos splashing across your Instagram feed to Pinterest boards decked in boots and scarves, our needs and desires also change with the seasons. Discover ways […]

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Jun 16

Going The Extra Mile on Social Media

The social media highway is a crowded one. To be successful in such a crowded space, it’s essential that you go the extra mile if you wish to get ahead of the competition and stay there. Going the extra mile doesn’t mean you need to work 16 hour days. But it does mean adopting a […]

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Photo Credit: @Vice
Jun 5

Repetition Is Redundant: Generate Fresh Content For Your Social Media

Don’t fret! With careful thought and creativity, keeping your social media content fresh and exciting will keep people interested in your business. So how can you keep your content fresh, real and engaging?   Post an engaging question: People love giving their opinions and sharing personal experiences on social media. An easy to way to […]

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