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Jun 25

How Your Business Can Manage a Crisis on Social Media

When a crisis strikes your company, you have to act fast! The days of preparing a press release, gauging the community’s temperature, and waiting a day or two to respond are over. A strong social media presence plays a critical role in the success of your business. But, is your social media manager really equipped […]

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Facebook Getting Crafty With Creative Hub Update
Jun 24

Facebook Getting Crafty With Creative Hub Update

Advertisers and creators: Facebook is encouraging you and your team to share content in the Creative Hub! Meanwhile, LinkedIn is adding extra insights to Profile Views, and Pinterest has big plans for its Visual Search feature after raising over $150 million in venture funding in this week’s trending social media news. LinkedIn’s ‘Profile Views’ Gets […]

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Pinterest, Promoted pins
Jun 23

How To Create Promoted Pins People Will Actually Click On

Pinterest has evolved far beyond a place to find the perfect wedding dress or to discover a recipe for a mouthwatering lasagna dish made from scratch. The social bookmarking platform has transformed into a marketplace filled with online shoppers searching for ideas. If you can show them ways to your product fits these ideas, you’re […]

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Jun 22

How to Set Up Your First Social Media Campaign

Social media is a powerful tool and should have a strong presence in your marketing strategy. Like all parts of your business, the way you manage your social media channels requires thoughtful planning and strategic thinking. Once you’ve established your company’s social media presence, it’s time to start planning your first campaign. But how do […]

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Jun 20

How Brands Are Capitalizing on Instagram to Promote Their Business

It’s inevitable. While watching that television show you need to catch up on, a commercial pops up of a celebrity promoting a product that is geared towards you.   Celebrity endorsements are nothing new to viewers at home. From watching Selena Gomez promote Pantene with her beautiful long locks to hearing Peyton Manning sing the […]

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