LinkedIn Helps Small & Medium Sized Businesses Grow Client Base

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The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis.  It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one thing, but using it well is the key to online success.  Stay updated and stay informed with the latest social media news!

IN CASE YOU MISSED IT:

LinkedIn, small business, medium businessA new study details the marketing power behind LinkedIn. According to the study, conducted by LinkedIn, small to medium sized businesses saw an increase in new clientele by using the channel regularly to post content, and network with potential leads. The study also showed that a complete business profile helped to attract new clients. To read more, click here.

Twitter, twitter redesign, twitter layoutTwitter is experimenting with a new layout design that seems to resemble another popular social media giant- Facebook. The design is currently being tested out to a small percentage of user profiles before it becomes the layout staple to every Twitter user’s account. To view the potential new changes, and to read more about this test, click here.

yahoo, yelp, yahoo and yelp partnership Yahoo will be partnering with Yelp in an effort to improve its local search engine results. This partnership will entail yelp reviews occurring towards the top of Yahoo search results as it relates to local business searches. The newly secured relationship could help Yahoo compete with its larger search engine counterparts, such as Bing and Google. To learn more, click here.

For more social media news and tips, you can always find us on Facebook!

Feature photo credit: @cakemama13

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Follow Katie Wagner:

Katie is the President of KWSM. Before opening the agency, she spent more than 15 years as a journalist, working for CBS, ABC, Fox, CNN and National Public Radio. Katie works with clients across the country and is a popular public speaker.