Facebook Teams Up with Fox Sports

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What’s Relevant This Week in Social Media.

Social media has many caveats.  With frequent updates and resurfacing content, social media changes rapidly.  Be sure to keep up on the most pressing and intriguing issues to help you master the art of social media.  Using social media is one thing but using it well is the key to online success.  Stay updated and stay informed with the latest social media news.

In Case You Missed It

Facebook will be teaming up with Fox Sports to give the sports scene a social spin this year. Called Social Sidelines, the implementation will begin with Fox Sports’ coverage of the college football game between Hawaii and USC. It will then expand to other sports as well, including Major League Baseball, NBA and NFL games.  Read the full story.

The agriculture business is going social.  With help from the AgChat Foundation, the agriculture business is spreading on social media allowing for chats, discussion and interaction between people in the industry. AgChat or #AgChat as it can be found on Twitter is aimed at connecting consumers with the source of agriculture.  See what’s in store.

Your brand’s page on Facebook it synonymous to a business card.  It reflects your business in so many ways and can say so many things about your business to the consumer.  For this reason it is important to have a good brand page.  At least one that is done correctly.  There is a fine line between right and wrong, between informative and annoying, and its hard to tell the difference on social media.  As for a model of what not to do, this is an example of one Facebook’s worst brand pages.  See what not to do.

Facebook has a nifty built in analytics system to help you visualize the impact of your page.  There is reach, number of likes, friends of friends, people talking a nice little graph all packed into their analytics.  However its hard to understand what exactly these numbers mean and what they mean for your business.  Here is an article that helps to make sense out of these numbers.  Read the article.

Feature photo credit: @soccerplus7usa

Follow Katie Wagner:

Katie is the President of KWSM. Before opening the agency, she spent more than 15 years as a journalist, working for CBS, ABC, Fox, CNN and National Public Radio. Katie works with clients across the country and is a popular public speaker.