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Twitter Apologizes for Using Real Users’ Fake Tweets to Sell Ads and Other Social Media News

Jul 27

What’s Relevant This Week in Social Media.

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis.  It’s important to stay informed of the curent issues and trends so that your social media presence stays relevant. Using social media is one thing, but using it well is the key to online success.  Stay updated and stay informed with the latest social media news!

In Case You Missed It:

fake-twitter-profilesTwitter has apologized for using fake tweets attributed to real users to push a new advertising product earlier this week.The company announced on Tuesday that its “Amplify” product allowing media brands and advertisers to re-promote TV spots on the microblogging network is now available to all advertisers after a short beta phase. In a blog post announcing the news and hyping the product, Twitter showcased tweets lauding TV ads as an example of how brands can monitor consumer conversation about their broadcast spots. For more on this story, click here!


Youtube-Subscriber-Button-1-of-1YouTube is finally adding one-click embeddable Subscribe buttons to offsite pages, allowing users to subscribe to a company or individual’s channel without visiting its YouTube page. For paid channels, the Subscribe button links to the channel pages rather than automatically subscribing users, YouTube noted in a blog entry. The move is a part of an effort to encourage users to subscribe to more channels. Click here  to read more!



174245011You could be forgiven for thinking your Twitter feed was nothing but Royal baby news earlier Monday. Not only was the birth of Prince William and Kate Middleton’s son officially announced on the service, it also gave rise to a good half-dozen worldwide trending hashtags. Now, the vital statistics are in from Twitter: Royal baby mentions reached a frenzied peak of 25,300 tweets per minute, right when the Prince of Cambridge’s birth was announced. The #royalbaby hashtag has been used 900,000 times and counting. More on this story here.


Rachael is a Content Editor at Katie Wagner Social Media. She holds a degree in Visual Communications and is a talented copywriter, photographer and videographer.

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