Why Your Digital Marketing Strategy Needs a Blog
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  We live in a society that is highly saturated with products and services. Consumers take their time when buying, and they don’t buy the way they used to. Think about it, where do you go when you want that … Read More

Sharing Is Caring: 3 Ways to Connect With Your Audience Through Instagram Stories
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Telling a story and sharing a story may sound like one in the same, but the two methods couldn’t be more different. When you tell a story, you’re crafting the narrative with your words. When you share a story, you’re … Read More

Crafting a Social Media Policy that Protects – and Promotes – Your Company
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In today’s digital age, companies are faced with a dilemma. You want to use social media to promote your business, but you’re wary of letting employees post on the channels. Indeed, social media can be a double-edged sword. Business owners … Read More

Learning How To Test Your Audience Is A Necessary Social Media Skill
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If you’re investing money, and you find an investment that is low-risk, high-reward, you’d take an interest. If $5 can get you $50, chances are you take that chance. Social media is exactly that low-risk, high-reward investment that you would … Read More

How To Create A Unique Holiday Vibe For Your Brand
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Although the holidays are a season of togetherness, it’s okay for your brand to strike out on its own path. With everyone re-decorating their websites and social content to look more festive, you’ll want to do everything you can to … Read More

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