4 Ways to Turn Your Social Media Strategy Around
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So, you tried a social media marketing campaign, and it didn’t exactly turn out how you expected. There is no better time like the present to retrace your steps, figure out where you went wrong, and create a shiny new … Read More

How Your Social Media Approach is like Watching a Solar Eclipse
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As many of you already know, Monday August 21st marks the first total solar eclipse since 1979.   A total eclipse is when the moon passes between the Earth and the sun and completely blocks the sun for a period of … Read More

How to Avoid Nuclear War on Social Media
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  One of social media’s biggest benefits is that you can interact directly with your audience.  However, this opens the door to trolls and other kinds of negativity.  If you’ve ever been to a party with a guestlist the size … Read More

Rock On: Companies Sending Out Coachella Vibes on Social Media
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Beyonce and Lady Gaga aren’t the only ones making headlines this festival season. The biggest music festival of the year is here; companies are using the trendy event to bring in new, engaged audiences and creating content that sparks the … Read More

How to Tell Stories Using Instagram’s New Slideshow Update
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Facebook Inc. took storytelling to new levels last week when they released Instagram Slideshows. Users are now able to post a series of 10 photos or videos within one post. The pictures appear as a single post on your page, … Read More

Super Bowl Fans Flock To Instagram and Facebook, YouTube Live Debuts On Mobile, Twitter Launches Anti-Abuse Tools: Social Media Trends
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The Super Bowl isn’t just for the big screen anymore! The big game has gone digital with a reported 64 million people watching and interacting on Facebook, and 44 million joining the fun on Instagram. Meanwhile, Twitter is taking major … Read More